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OOH glossary · Inventory

Avails

Avails are the faces and dates still open for sale, sent when a buyer asks what is available.

Avails is short for availabilities. The IAB-led DOOH glossary calls an avail a time period open for an advertiser to reserve.

A buyer asks what you have in Jackson in May. You reply with an avails list: face IDs, sizes, dates, rates and photos.

Avails go stale fast. A list sent on Monday can be wrong by Wednesday if someone else books.

In Gabie

Gabie shows a 12-week availability calendar (up to 26) where a click holds an open week. Avails export as a branded sheet or CSV.

Every empty face is money you already spent.

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