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By format · Digital faces sold by slot, loop and share of voice

Sell digital by the slot, not by guesswork.

Gabie tracks every loop, slot and spot length on your digital faces. It shows open share of voice by date. Then it puts prospects in front of the open slots.

Gabie’s Inventory screen for one digital face: capacity committed, held and open in each daypart

What’s costing you boards right now

  • You can’t see open slots.

    A digital face that looks booked might have three of eight slots open.

  • Loop math lives in one person’s head.

    Each face records slots per loop, loop length and spot length its own way.

  • Digital gets sold like static.

    Reps quote a whole face or nothing.

  • Half-sold faces get no outreach.

    Prospecting goes to the faces that are fully open.

How digital billboards use Gabie

  • Loop facts, checked

    Gabie checks the loop math on each digital face before it saves.

  • Open share of voice by date

    Pick any dates, and each digital face shows its open slots.

  • Quotes that can’t oversell a loop

    Gabie checks each digital line for room in the loop before it saves.

  • Prospects for the open slots

    Scout works digital faces with open slots just like empty static faces.

  • Ask what’s open in plain English

    Reps ask Gabie which digital faces have open slots next month.

Questions we hear

Does Gabie play our creative or replace our CMS?

No. Gabie is where you sell the slots. Your CMS still schedules and plays the ads. Gabie keeps the sales record of who bought which slots, and when.

How does Gabie calculate share of voice?

Each slot’s share is its spot length as a part of the loop. For example, an eight-slot loop of equal spots gives each slot 12.5% share of voice.

Can static and digital faces live in the same system?

Yes. Both sit in the same inventory, on the same map and in the same proposals. You can filter to either one.

Does Gabie provide proof of play?

Gabie keeps it with the booking. Attach proof of posting or play to a live booking. Then mark it pending, verified or failed. The play log itself still comes from your playback system.

Every empty face is money you already spent.

Sign up free for your first 100 faces, or bring three open faces and we run Scout on them while you watch.