Gabie vs Blip · Self-serve marketplace for digital boards
Blip rents out your spare digital slots. Gabie sells all your boards.
Blip brings buyers to unsold digital time. Gabie is the system for each face you own, static and digital. It’s also the rep that goes and fills them.
At a glance
0/ 16
capabilities in this comparison that Gabie has and Blip doesn’t.
What changes when you switch from Blip
Every face, not just digital
Blip only works with digital boards.
The buyer is yours
Advertisers on the marketplace book through Blip.
Built for the anchor deal
Blip is built around pay-per-play and daily budgets.
The system behind the sales
Gabie has structures, faces, leases, permits, open dates, proposals and a CRM.
Gabie vs Blip, line by line
From public sources about Blip, as of September 28, 2026. If something changed, tell us and we’ll fix it.
The OS
Gabie
Self-serve marketplace
Blip
Inventory
Static and digital faces
Blip only works with digital boards.
Availability calendar
Leases, permits and inspections per structure
Demand
Self-serve advertiser booking
Advertisers browse your boards and ask for pricing. You confirm the rates and dates. Billing stays in your own system.
Marketplace of small-business buyers
Blip says it links your boards to 600,000+ businesses.
Programmatic DOOH demand
Outbound to local businesses near each face
Reply triage and routing to your reps
Selling
CRM: accounts, deals, tasks and inbox
Blip lets owners run their own direct campaigns too.
Proposals for multi-week contracts
Ranked daily queue for each rep
Pricing controls
AI assistant that knows your inventory
Operations
Ad player on the sign
Creative upload and scheduling
Upfront cost
When Blip is the right call
If your digital boards have unsold loop time, Blip is a good add-on.
Looking at more than two tools? See more tools like Blip
Switching from Blip
- 1
Keep Blip on your digital faces
Blip fills unsold time, and Gabie sells direct.
- 2
Bring in every board you own
Upload a CSV of every board and face you own, static and digital.
- 3
Bring your direct buyers
Export your contacts to a CSV file.
- 4
Aim Scout at the anchor deals
Point Scout at empty static faces and the digital share you’d rather sell direct.
Questions people ask
How does Blip work for billboard owners?
You send in your digital sign’s size, location and a photo. Blip installs its player. Then advertisers on its self-serve marketplace book time pay-as-you-go. Blip says owners pay no upfront fees.
Does Blip work with static billboards?
No. Blip’s marketplace is digital only. Gabie manages and sells static and digital faces.
Should I use Blip or Gabie?
For many digital owners, both. Blip brings buyers to unsold slots. Gabie is where you manage all your boards. It’s also where you win direct, multi-week deals with local advertisers.
Who owns the advertiser relationship on Blip?
Marketplace advertisers buy through Blip’s platform. With Gabie, every advertiser Scout finds lands in your CRM, on your contract and with your rep.
How much do advertisers pay on Blip?
Blip advertises no minimum spend and no contracts. It uses daily budgets and pay-per-play pricing. Gabie doesn’t set your media prices. It suggests new rates for each face from occupancy and pipeline.
Sources · last reviewed September 28, 2026
- Blip homepage
- Blip for sign operators
- Blip: how much does a billboard cost
- Billboard Insider: Blip and BillboardPlanet open marketplace for Quantum users (2025)
Blip is a trademark of its owner. Gabie has no tie to Blip. We compare public facts with our own product, as of the date above.
Stop comparing. Start filling boards.
Sign up free for your first 100 faces, or bring three open faces and we run Scout on them while you watch.