OOH glossary · Operations
Flex face
A flex face is one flexible vinyl sheet stretched tight across a frame to form the ad surface.
Flex face describes how the ad hangs. One flexible sheet, usually vinyl, is pulled tight over the face frame instead of rigid panels.
OAAA calls the edge work finishing. Bulletin vinyls are hemmed, for example with welded pockets, so the sheet can be tensioned.
Flex faces are quick to swap and ship rolled up. Some are lit from behind.