Free tool · no sign-up
Billboard value calculator
A quick value from cash flow and a multiple.
Value
$1,440,000
$144,000 of cash flow × 10.0.
Cash flow a year
$144,000
Cash flow margin
60.0%
Value for each $1 of revenue
$6.00
How it works
- 01Most buyers start from cash flow: what the boards earn, minus what they cost to run.
- 02Cash flow = yearly revenue − yearly costs.
- 03Value = cash flow × a multiple.
- 04The multiple is set by the market. It rises with long leases, solid permits and strong locations.
Questions people ask
How is a billboard valued?
Buyers take the cash flow, which is revenue minus running costs. Then they multiply it by a number called the multiple.
What multiple should I use?
Use what buyers and brokers quote in your market right now. Try a low and a high number to see the range.
Is this an appraisal?
No. It is simple math to check an asking price. Get an appraisal before you buy or sell.
Every empty face is money you already spent.
Sign up free for your first 100 faces, or bring three open faces and we run Scout on them while you watch.